Choices
a new way of… SEEING THINGS
As the world's leading provider of eyeglasses lenses, our number one priority at Essilor has always been you, our customer. In fact, we've been busy improving the way people see the world for over 150 years.
Whatever your age, and whatever your visual requirements, we have the right lens solutions for you.
KIDS, TWEENS & TEENS
Between the ages of eight and 18, it's especially important that your eyewear is both safe and comfortable. That's why we recommend AIRWEAR® shatterproof lenses as well as TRANSITIONS® lenses that go from dark outdoors to clear inside.
YOUNG PROFESSIONALS
If you're between 25 and 38, the right look is all-important. And, chances are you're busy building a career—be it in business or as a stay-at-home parent. Be sure to ask for our THIN lenses, plus a NO-GLARE treatment that will eliminate refl ections and make your lenses virtually invisible to those around you. Even if you don't wear glasses or contacts, you may still benefi t from COMPUTER or ANTI-FATIGUE lenses.
MATURING EYES
From ages 39 to 45, you're beginning to rely more on your glasses. Fashion and fl air are still important but so is seeing better. Ask your eyecare professional about DIGITALLY SURFACED lenses with a NO-GLARE treatment. And, if you work in an offi ce, check out ANTI-FATIGUE or COMPUTER LENSES.
NEED TO READ
If you're pushing 50 or over, you probably need a prescription for reading—even if you never wore glasses before. Our recommendation? VARILUX® lenses, designed to help you see everything near, far, and in between without the unsightly line of bifocals. Add CRIZAL® WITH SCOTCHGARD™ PROTECTOR to cut glare, and you have the perfect combination to help maintain a healthy and active lifestyle.
FUN IN THE SUN
No matter what your age, you need quality polarized sunwear to protect your eyes from UV damage. Ask your eye doctor about XPERIO® polarized lenses.
THINKING ABOUT YOUR EYES
Dancing eyeballs. A flash mob of colorful dancers. And, a giant eye chart. All three were part of a lively Times Square celebration in May surrounding the launch of a new eye health awareness campaign from the Think About Your Eyes Coalition.
In July, Chicago saw the eyeballs dancing at Wrigley Field, The Lincoln Park Zoo, and Navy Pier. In conjunction with the events, mayors of both cities officially proclaimed Think About Your Eyes Week in their respective cities.
If you live in one of nine U.S. cities—including New York, Los Angeles, Chicago, and Houston—you've probably already seen this public service campaign on TV or heard it on the radio.
The purpose of the two-year, multimillion dollar awareness initiative is to educate Americans about the importance of annual eye exams and the benefits they can provide to overall health.
The messaging focuses on a variety of eye health issues and educates consumers on topics that include eye disease, children's vision and school performance, and visual fatigue. The ads also urge the public to visit ThinkAboutYourEyes.com to learn more about healthy vision and to schedule an eye exam by locating a local eyecare professional through a tool available on the website.
You can also connect with the campaign through social media channels on Facebook, Twitter, YouTube, and Flickr—all of which are accessible from ThinkAboutYourEyes.com.
did you know…UNDERSTANDING VISION
Did you know…that 63 million Americans have a vision issue, and less than half of them saw an eye doctor last year? That's one of the many reasons it's so important for you and all your family members to get your eyes examined every year.
Here's more information—and more fast facts—about the why's and how's of vision.
more than 70 percent of UV radiation can pass through clouds?
you blink some 17,000 times a day?
75 percent of the world's blindness is preventable?
One quarter of all U.S. school children have a vision problem significant enough to affect learning?
one in five people is at risk for vision loss?
Early detection is crucial in preventing and treating eye conditions and diseases. Getting a complete eye exam every year is an important step you can take to help monitor and protect your vision health.
More than 30 million Americans have an uncorrected vision impairment.
Roughly 255 million Americans suffer from visual fatigue on a regular basis.