Frame Favorites
Which eyewear brands and collections are top selects for consumers?
GPN Technologies surveyed more than 2,200 ECP locations to pinpoint the top 10 eyewear collections in each census region (along with the leading 10 nationally) based on sales data from the first quarter of the year. From Calvin Klein in the West to Oakley in the Midwest—dig in here for frame favorites from coast to coast (all data provided by GPN Technologies). To request more data-driven resources: gatewaypn.com/request-data-set.
For more intel on business trends across the country, head to EB’s 2023 Annual Regional Market Trends Report on page 36.
TOP 10 FRAME BRANDS: NATIONWIDE (Q1 2023)
- Ray-Ban
(EssilorLuxottica) - Oakley
(EssilorLuxottica) - Kate Spade
(Safilo) - Enhance
(New York Eye/Hart) - Nike
(Marchon Eyewear) - Scott Harris
(Europa) - Ted Baker
(Tura/Inspecs) - Calvin Klein
(Marchon Eyewear) - Elements
(Europa) - Superflex
(WestGroupe)
TOP 10 FRAME BRANDS: NORTHEAST REGION (Q1 2023)
- Ray-Ban
(EssilorLuxottica) - Enhance
(New York Eye/Hart) - Kate Spade
(Safilo) - Nike
(Marchon Eyewear) - Oakley
(EssilorLuxottica) - Superflex
(WestGroupe) - Affordable Designs
(Eight to Eighty) - Silhouette
(Silhouette) - Flexon
(Marchon Eyewear) - Coach
(EssilorLuxottica)
TOP 10 FRAME BRANDS: WEST REGION (Q1 2023)
- Ray-Ban
(EssilorLuxottica) - Oakley
(EssilorLuxottica) - Nike
(Marchon Eyewear) - Kate Spade
(Safilo) - Calvin Klein
(Marchon Eyewear) - Tom Ford
(Marcolin) - Gucci
(Kering Eyewear) - Michael Kors
(EssilorLuxottica) - Flexon
(Marchon Eyewear) - Coach
(EssilorLuxottica)
TOP 10 FRAME BRANDS: SOUTH REGION (Q1 2023)
- Ray-Ban
(EssilorLuxottica) - Enhance
(New York Eye/Hart) - Oakley
(EssilorLuxottica) - Kate Spade
(Safilo) - Silhouette
(Silhouette) - Nike
(Marchon Eyewear) - Modern Plastics II
(Modern Optical) - Michael Kors
(EssilorLuxottica) - Modern Plastics I
(Modern Optical) - Coach
(EssilorLuxottica)
TOP 10 FRAME BRANDS: MIDWEST REGION (Q1 2023)
- Ray-Ban
(EssilorLuxottica) - Oakley
(EssilorLuxottica) - Kate Spade
(Safilo) - Nike
(Marchon Eyewear) - Scott Harris
(Europa) - Ted Baker
(Tura/Inspecs) - Elements
(Europa) - Modern Plastics II
(Modern Optical) - Enhance
(New York Eye/Hart) - Flexon
(Marchon Eyewear)
![]({"src":"/media/a4cnlktv/cover_eb_0723.jpg","focalPoint":null,"crops":[{"alias":"thumbnail","width":1110,"height":700,"coordinates":null}]})