Sept. 25, 2020 — Typically held in February, Transitions Academy will celebrate its 25th year as one of the industry’s most well-recognized educational events June 13-16, 2021, at the JW Marriott Grande Lakes in Orlando. The submission dates for the Transitions Innovation Awards—open to optical industry professionals, educators, retailers, optical laboratories, ndependent ECPs, and practices—are also being extended.
The Transitions Innovation Awards categories include: 2020 Transitions Brand Ambassador (individual-only award), Retailer of the Year, Eyecare Practice of the Year, Best in Training, and Best in Marketing.
Nominations for all Transitions Innovation Awards will be accepted online at TransitionsPRO.com/Awards in January 2021. To enter, candidates must complete a nomination form and detail their 2020 efforts in the following evaluation areas: commitment and inspiration, goals, plan and creativity, and impact/results.
An Innovation Awards resource guide and past winner profiles are available to assist interested industry professionals with the nomination process, as well as provide a structured way to focus on and track their goals throughout the year.
Nominees may enter more than one category and can self-enter, or can be nominated by a lab, lens manufacturer, industry colleague, or other industry organization representative.
Industry professionals interested in attending Transitions Academy 2021 can learn more at TransitionsAcademy.com.