Vogue Eyewear is an open door to the world of fast fashion—an approach to fashion design, creation, and marketing that responds to trends quickly and affordably for style-conscious consumers.
With this in focus, Vogue Eyewear reinterprets the latest trends in the market with its vast variety of fashionable and accessible styles for women, men, and kids of all ages. Here, we share four key specifics about the brand.
#1
THE MISSION...
…to be the fast-fashion reference in the eyewear category. It’s not a destination, but rather a constant evolution, as seen in Vogue Eyewear’s ongoing commitment to meeting the demand for fast fashion in today’s marketplace.
#2
THE TARGET...
…today’s dynamic, in-the-know consumers who share an appetite for what’s on-trend. They look to influencers and celebrities for style inspiration and ideas.
#3
THE DNA...
…a personal stylist, referencing the latest trends and enabling consumers to choose the looks that fit their own style. Just like a coach, Vogue Eyewear is there to give women solid reference and relevant inspiration on how to stay up to speed and how to reinterpret the trends that best fit and enhance their individual style and personality.
#4
THE POSITIONING...
…a covetable status of authority and credibility in the fashion world. Key reasons to get behind the Vogue Eyewear brand are:
- KEY PARTNERSHIPS with authoritative influencers
- WIDE PRODUCT variety of trendy shapes, lines, and colors
- PREMIUM quality at an affordable price
Social Status
Vogue Eyewear’s hashtag (#letsvogue) says it all.
It’s little wonder that Vogue Eyewear is constantly growing and capturing new consumers. With its new #letsvogue campaign, Vogue Eyewear evolves and wants its consumers to evolve with it. The brand invites everyone to be part of its movement, celebrating inclusiveness—engaging, exciting, and connecting us all: #letsvogue.