5 Key Takeaways

• 1

  Jaron Smith's interest in opticianry began during his first visit to an OD with an on-site lab.

• 2

  He currently serves as a frame brand representative for 141 Eyewear across eight Midwest states.

• 3

  Smith is also a board member at large for the Show-Me State Opticians Society.

• 4

  He launched JSpecs to build a personal brand and operate independently based on his core values.

• 5

  Smith emphasizes the importance of independent eyewear in promoting individuality and craftsmanship.