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The Pantone color palette in vogue for fall takes an extravagant turn towards hues that exude affluence and lavish luxury
By ERINN MORGAN
Helping patients see better at the computer can't change the optical world...yet. But it's a good start. Here's why it's important to get into computer vision now
By Karlen Cole McLean, ABOC, NCLC
The ABCs of...
Try-on systems are bursting on the scene and giving patients just what they've always wanted: A new way of selecting eyewear and lenses
By SUSAN P. TARRANT
Some can't live without them. Others have seen beyond them. There is no question that there are plenty out there. We ask the optical marketplace: Are brands still strong?
By ERINN MORGAN
The counterfeit war and what dispensers can do to join the fight
Wild prints, tempting textures, and unbridled animal styles leap into eyewear for the fall. This season, for buyers, it's a jungle out there
By Joanne Schell