what's
new
Merchandising Resources
By Kim Aubrey-Larcinese
KENMARK GROUP A purchase of six frames from Kenmark Group's Wolverine Eyewear for Men collection will get you a free display. The new freestanding display is constructed from thin, lightweight metal and features a flat metal finish and the red Wolverine logo. To order Kenmark frames, visit www.kenmarkoptical.com or call 800-627-2898.
|
|
CozyCocoons
Retailers looking for a compact way to display multiple pairs of Cocoons can opt for the firm's new carousel display. The rotating stand can hold 32 pairs of Cocoons in two 16-piece ladders and features the same interchangeable graphics found on the eight- and 16-piece display stands. The new display is available with an order of 48 or more pairs of Cocoons for just the cost of shipping. Contact Live Eyewear for more information at 800-834-2563 or visit www.cocoonseyewear.com.
LIVE EYEWEAR |
|
Whose way? McGee Group's Totally Rimless Your Way system allows patients to customize their eyewear by choosing from eight lens shapes and eight frame colors. All lenses have the same A and B measurements. An eight-piece display tower, 8 1/2"x11" countercard, a 6"x8" countercard, and a coupon toward a digital camera are free with an eight-piece purchase, and two eight-piece towers, two countercards, and certificates for a digital camera are offered with the purchase of 16 frames. Call McGee at 800-966-2020 or visit www.mcgeegroup.com. MCGEE GROUP |
|
Wave a banner Viva International Group has two new display items promoting new images in the Gant Eyewear collection. The 5"x7" countercard features the G Gamma frame, shown here. The 19"x28" double- sided banner showcases this frame, as well as the GS Peak rimless sunglass. Call 800-345-VIVA or visit www.vivagroup.com. VIVA INTERNATIONAL GROUP |