lines and launches

Out of the blue

Amy Spiezio • Photography by Peter Baker

LUXOTTICA UNVEILS NEW TIFFANY EYEWEAR COLLECTION

Fans of the famous Tiffany & Co. blue box now have a new accessory option, Tiffany Eyewear. Invoking styles directly from the cases in today's Tiffany locations, as well as classic designs from the Fifth Avenue firm's extensive archives, the eyewear illustrates the concept of jewelry for the eyes. An optical and sunglass collection feature Tiffany's exclusive diamond designs hand set in sparkling crystal. Iconic styles such as Jazz™, Lace, Voile, Swing, and Bubbles round out a collection of signed originals. "We've selected some of our most recognized diamond and silver designs, which are beautifully integrated in an array of smart, elegant frames," says Jon King, executive vice president of Tiffany & Co. "As accents, the designs have all the expression of the Tiffany jewelry that inspired them, creating eyewear with real sophistication and an exciting choice of looks." For more information on the new collection, visit Luxottica's website, www.luxottica.com.

FINE LINES

KENMARK LAUNCHES REPÚBLICA SUN TO 3O'S República was founded by Rafael Jimenez in order to help fill a void in the fashion marketplace for quality goods targeted to multi-ethnic consumers. República Trading Co. is designed for the lifestyle-minded, transcultural trend-setter who appreciates fine details and an exceptional fit. Kenmark Group's new 2008 República Sunwear collection captures this spirit and the pulse of Latino and multi-ethnic lifestyles in urban cities around the globe for fashion-focused male consumers ages 16 to 35. The frames combine bold styling with modern shapes in metals and zyls for a distinctive look, feel, and fit. The collection features oversized designs, metal accents, and fashion gradient sunlenses for a fresh, trendy look in men's sunwear. Several models are decked out with a graphic República logo plaque for added styling. Frames are available in shades of black, brown, gold, and gunmetal. For more information, call 800-627-2898 or visit Kenmark Group's website, www.kenmark.com.

SAFILO USA PRESENTS GLAMOUR LINE

Legendary Style

With Hollywood legends and Italian style as inspirations, Safilo USA's Glamour line lives up to its name. The company's newest proprietary eyewear collection for women includes ophthalmic and sunwear styles in a jeweled collection geared toward contemporary women who appreciate fine jewelry details, quality Italian workmanship, and fashion-rich design, but not necessarily a high price tag. The Glamour collection consists of 12 styles, each named after glamorous Hollywood leading ladies. Altogether, there are seven progressive-friendly ophthalmic frames and five sunglasses. "The collection fills a niche in the market-place and offers an alternative to designer pricing. The superior quality, exquisite crystal detailing, and competitive pricepoint of Safilo Glamour makes this a lucrative collection for our customers and a win-win for the consumer," says Dick Russo, executive vice president of Safilo USA. Marketing support for the collection includes a six-place display, an 8.5" × 11" optical countercard, and a 5" × 7" sun countercard. For more information, call 973-952-2800.