UNIQUE ELEGANCE
Céline presents an entirely Made-in-Italy eyewear collection designed, produced, and distributed from Thélios, the new joint venture between luxury leader LVMH and Marcolin Group.
The Céline eyewear launch collection features 10 stunning sunglass models representing the luxury French fashion house’s keen sense of modern style—illustrated via ready-to-wear, leather goods, shoes, and accessories.
Standout features in the sunglass collection include exclusive combinations of colorful acetates, a selection of styles with Barberini’s iconic mineral lenses, and bold silhouettes like sophisticated cat-eyes and squared designs.
Pictured is style CL40019I, an ultra-feminine, trend-setting take on the vintage cat-eye.
The suggested retail price range is $400 to $800.
INFO: +33 1 70 48 92 92, CELINE.COM
EXPERTISE IN ACTION
Leading Independent Polarized Sunglass Brand Expands Into Ophthalmic
Maui Jim, a global leader in the premium polarized sunglasses market, launches its first-ever proprietary ophthalmic eyewear collection, complete with its own Rx lens program.
The new collection launches with 62 frame styles featuring proprietary technology, unique silhouettes, and delicate detailing. Highlighting Maui Jim’s roots, the collection is inspired by ancient Hawaiian artisans and the natural colors of sea glass. Frame materials include acetate, specialty metals, and thin injected nylon.
The company has created two new proprietary Rx lens designs to fit the needs of optical wearers: MauiPassport Everyday and MauiPassport Office (ideal for frequent computer users). Lenses also include front- and backside AR, CLEARSHELL scratch-resistant coating, 100% UV protection, and satin or polished edge treatments. Each Rx lens job is done in the company’s fully automated lab.
The suggested price range is $100 to $160.
INFO: 888-666-5905, MAUIJIM.COM
TO THE MARKET: “At Maui Jim we’ve always been a technical lens company at heart, and now we’re turning that proficiency and focus toward the next chapter in our story—the Maui Jim Optical Collection.”
—CRAIG LAMANNA, MAUI JIM MARKETING DIRECTOR, OPHTHALMIC
EDITOR-APPROVED
L’Amy America Collaborates With One of the Biggest Global Media Brands
L’Amy America unveils the Glamour Editor’s Pick Eyewear Collection, launching with 15 ophthalmic and 12 sunglass styles, designed with the stylistic influence of the accessories editors at Glamour magazine.
Glamour currently holds an all-time-high reach of 1 out of 8 American women, 9.7 million print readers, and more than 14 million followers across its social media platforms.
Intended to complement the authentic, empowered nature of the Glamour girl, the chic eyewear collection appeals with a fun and fearless aesthetic—boasting on-trend designs in high-quality materials, with features including two-tone color, stud detailing, texturized surfaces, and more.
Pictured is style GL1020 in Dark Horn Rose.
The suggested retail price range is $99 to $175.
INFO: 800-243-6350, LAMYAMERICA.COM
TO THE MARKET: “We have found incredible partners in L’Amy America and look forward to introducing consumers to this new line, which will reflect Glamour’s mission to empower and inspire women.”
—CATHY HOFFMAN GLOSSER, SENIOR VICE PRESIDENT OF LICENSING AT CONDÉ NAST