Classic + Casual

Kenmark Eyewear introduces Elliott Ives, the company’s second independent brand following the popular Paradigm collection.

Elliot Ives is geared toward consumers who prefer timeless, laid-back style.

“We are passionate about this collection because it really encompasses our core consumer demographic and their needs and wants in their eyewear,” says Kenmark designer Amanda Feack.

A standout characteristic of the assortment is its expansive size range, featuring a 4mm spread in women’s and a 6mm spread in men’s sizing for each style. Benefits include comfortable memory metal alloy, formfitting acetates, flex hinges, and lightweight titanium.

Pictured are the Elliot Ives Moonglow (left) and the Banyan.

Effortlessly Cool

Mondottica USA unveils the Quiksilver eyewear collection, reflecting the brand’s foundations in sport and its recent collaboration with Netflix hit show “Stranger Things.”

Inspired by shorelines and hiking trails, the launch assortment features 16 optical styles and six sunglasses under a “Land & Sea” design story.

Standout design details include the incorporation of Quiksilver’s recognizable mountain-wave logo and colorways inspired by nature.

Here, Peruvian Olympic surfer Lucca Mesinas sports Quiksilver style QS2002 in olive/tortoise.

FRESH CUTS

L’Amy America announced a multiyear licensing agreement with Brad and Bryan Manning, co-founders of Two Blind Brothers, a company with a mission to cure blindness, to produce an eyewear collection.

◄ The De Rigo Group and Roberto Cavalli, Italian fashion and lifestyle brand, announced the signing of a licensing agreement for the design, production, and global distribution of Roberto Cavalli and Just Cavalli eyewear collections, available in 2023.

Dragon, a proprietary brand of Marchon Eyewear, announced a new partnership with social enterprise Plastic Bank. In this plastic offset impact program, each pair of Dragon optical frames, sunglasses, and snow goggles sold will prevent the equivalent of 10 plastic bottles from entering the ocean.

Marchon Eyewear and Paul Smith, British independent design company, have entered into an exclusive long-term global licensing agreement for the design, manufacture, and distribution of Paul Smith eyewear, starting in January 2023.

Cheerful Style

The McGee Group unveils its latest eyewear release for kids in the Life is Good brand, an apparel and accessories company celebrated for its optimistic messaging and widespread appeal.

The back-to-school Life is Good kids’ eyewear release is highlighted by durable materials, mini-me styling, eye-catching laminations, and more.

Life is Good styles (L-R) Pippin, Ollie, Urban, and Gabby illustrate the brand’s versatile silhouettes and on-trend details.

Powerful Energy

Safilo unveils the fall/winter 2022 Carolina Herrera eyewear collection and corresponding campaign, titled “Dancing Towards the Sky.”

The Carolina Herrera eyewear release for the season displays the brand’s classic-yet-contemporary take on feminine style using playful design elements, sophisticated shapes (including square, butterfly, and cat-eye), pearl embellishments, and more. Styles are personalized by the brand’s iconic monogram logo.

Here, model Luna Bijl sports the Carolina Herrera HER0094 optical frame, featuring sleek tubular temples with the brand’s signature oblique stripes in enamel colors.

KERING EYEWEAR

Lindberg | 9757 | Titanium | Customizable | Unisex

SILHOUETTE

Illusion Lite | 2948 | SPX+, Titanium | 56/15-140, 59/15-145 | Trusty Blue, Jiggle Denim, Pine Switch, Havana Amber, Black Switch, Jiggle Midnight | Unisex

Section Editor: Kerri Ann Raimo
Kerri.Raimo@PentaVisionMedia.com