Sept. 19, 2024 — Eyecare Business magazine’s editor-in-chief Kerri Ann DeCindis and associate editor Veronica Daub hosted a “Flaunt the Frame” eyewear trends presentation on Thursday, Sept. 19, of Vision Expo West, the first day of the trade floor’s opening for the 2024 show, at the Innovation Stage, with an additional show scheduled for Friday, Sept. 20, at 3:45 p.m. ET.
Live models, secured by The Vision Council, along with on-screen runway images and a live DJ mix helped set the stage to reveal five key eyewear trends for the fall/winter season.
The trends and eyewear styles featured during the trends presentation included:
- Green Gaze: ophthalmic and sun styles in various shades of green, reflecting a major trend in accessories (including jewelry and handbags) for the upcoming season. “Flaunt the Frame” models sported the following styles for this trend:
- Giorgio Armani AR8222 from EssilorLuxottica
- Ogi Eyewear style Crushin It
- Kate Spade style Kinny from Safilo
- Longchamp LO761S from Marchon Eyewear
- Karl Lagerfeld KL6164S from Marchon Eyewear
- One True Pair 186 from WestGroupe
- Redefined Classics: classic shapes redefined by either a fresh colorway, texture, or design detail, with nods to the "preppy" and plaid looks seen on the runways for fall/winter 2024. Models sported the following styles to illustrate this trend:
- Persol 3367 from EssilorLuxottica
- Marc Jacobs 797 from Safilo
- Seraphin style Sessions from Ogi Eyewear
- Fysh 3734 from WestGroupe
- One True Pair 179 from WestGroupe
- Victoria Beckham VB246S from Marchon Eyewear
- Geometric Centric: sleek contours and sharp edges with a playful mix of materials for dimension. “Flaunt the Frame” models sported the following frames for this trend:
- Tory Burch TY6111 from EssilorLuxottica
- Oakley 9431 from EssilorLuxottica
- Isabel Marant 0187 from Safilo
- Ogi Eyewear style Taranto
- Longchamp LO765S from Marchon Eyewear
- One True Pair 181 from WestGroupe
- Get Ready for Glam: On the heels of quiet luxury, glamorous frame styles for fall/winter are upping the ante in eyewear design with crystals, pearls, stones, and more. Models sported the following styles to illustrate this trend:
- Swarovski SK7024 from EssilorLuxottica
- Dolce & Gabbana DG2309 from EssilorLuxottica
- Seraphin Shimmer49 from Ogi Eyewear
- Swarovski SK6027 from EssilorLuxottica
- Kate Spade style Astrid from Safilo
- Swarovski SK6029 from EssilorLuxottica
- Transitions amethyst lenses housed in a Dolce & Gabbana frame
- Down to the Details: a strong emphasis on eye-catching design details—from bold temples to striking patterns. “Flaunt the Frame” models wore the following styles to illustrate this trend:
- Alain Mikli A05512
- Carrera model Unica from Safilo
- Karl Lagerfeld KL6171 from Marchon Eyewear
- AllSaints ALS1024 from WestGroupe
- Ogi Eyewear style Sculpture Garden
- Transitions Ruby lenses housed in a Dolce & Gabbana frame
- Persol 1020 from EssilorLuxottica
Stay tuned for more Vision Expo West 2024 updates from EB here.