Tampa, FL — Conexiant is proud to announce the 40th anniversary of Eyecare Business, the optical industry’s leading source for business strategy, retail trends, and practice-building insights for optometrists, opticians, and optical retailers. Since its debut in 1986, EB has remained a trusted guide for eyecare professionals seeking to strengthen the operational, financial, and merchandising performance of their practices.
Over the past 4 decades, EB has chronicled the rapid evolution of the optical marketplace—from the emergence of fashion-driven frame design and lens technology innovation to the rise of omnichannel retailing and data-informed decision-making. Through its expert reporting, market analysis, and practical guidance, the publication has helped thousands of practices adapt to shifting consumer expectations while maintaining a strong clinical-business balance.
Known for its coverage of eyewear fashion trends, sales strategy, staff training, lens technology, and retail best practices, EB has consistently delivered insights tailored to the daily realities of running a modern eyecare practice. Its blend of industry expertise, forward-looking perspectives, and actionable guidance has positioned the publication as a vital resource for professionals aiming to elevate the patient experience and drive sustainable growth.
“The 40th anniversary of Eyecare Business is a testament to its connection with the optical community,” says EB Editor in Chief Kerri Ann DeCindis. “EB continues its focus on supporting eyecare professionals with innovative content designed to help them succeed in an increasingly competitive and evolving environment.”
To commemorate this milestone, EB will release retrospective features, industry reflections, and future-focused analyses highlighting the publication’s impact and the professionals who have contributed to its legacy.
About Eyecare Business
Eyecare Business is a leading title serving optometrists, opticians, and optical retailers with business-enhancing content focused on retail strategy, eyewear trends, merchandising, staff development, and practice profitability. With contributions from experts across the optical industry, EB provides actionable insights that support growth, efficiency, and an elevated patient experience.
About Conexiant
Conexiant delivers clinical information, continuing education, and practice support solutions for healthcare professionals. Through its portfolio of specialty publications and educational platforms, Conexiant provides evidence-based, peer-reviewed content and professional development resources that inform and empower clinicians across multiple disciplines.


